brand Story + Content specialists

Creating impact for dynamic brands and their leaders.

brand like you, build trust + unlock new opportunities

It’s science, human brains are wired to respond to storytelling. Consumers are more likely to buy from a company with a strong story. Your brand story is the heart of your marketing. It makes your business relatable and sets you apart from the competition.

“Marketing is no longer about the stuff you make but about the stories you tell.” 

-Seth Godin, Author, Entrepreneur. 

  • Attract the right customers & inspire them to be loyal brand ambassadors.

  • Position yourself as a trustworth authority and influential figure in your industry.

  • Build nurturing tools/templates/systems to scale organic content.

  • Get featured in online publications, magazines, television, radio, podcasts, and more.

  • Justify charging premium rates; a strong brand elevates your value proposition.

  • Build a sense of pride in your team & attract the best talent.

  • Reduce marketing & advertising wastage.

  • We get to know you, like realllly get to know you. We uncover what makes your business unique so you can share it with the world. We take the time to understand your values, mission, and goals so we can create a strategy that truly resonates with your audience. We help you stand out by aligning your brand story with what your market needs. From visual identity to messaging, we make sure every detail reflects who you are. Whether you’re starting from scratch or refining your current brand, we tailor our approach to tell your story authentically. Let’s create a brand strategy that sets you apart and drives your success.

  • Drawing on our journalism backgrounds, we delve deep into your brand's essence, uncovering the stories that that make your brand unique. Our creative team then brings these stories to life, ensuring your brand connects and creates impact.

  • With strategy and story development dialled, we recommend introducing social media marketing. Your organic audience is the perfect place to start testing your new brand strategy and drip feeding your brand story.

  • It’s 2024 and Personal Brand is no longer a ‘nice to have’, it's a necessity.

    Artificial intelligence has created a ‘content’ frenzy, temporarily levelling the playing field. The opportunity to leverage your unique ‘human’ ability has never been greater.

    Founders, leaders and key people all have a choice to make, leverage your Personal Brand or get left behind.

  • Our digital PR service is for select clients looking to become an expert in their field. We use journalistic precision to elevate your brand’s online presence. We craft engaging press releases, secure high-impact media placements, and build strong relationships with influencers and journalists. By telling your story compellingly, we help you gain visibility, credibility, and influence in the digital landscape.

  • We’ve been making content a long time, since the dark ages before drones and AI. One thing we love is sharing our knowledge and empowering teams to nail their own social media content. We offer personalized coaching to help you develop your skills and provide ongoing support to ensure your content consistently hits the mark.

  • We are specialists in delivering and executing brand, digital PR and social media marketing strategies. We are not marketing generalists and don’t proclaim to know it all. But what we do know is to get great outcomes you often need to deal with multiple experts marketers who can all collaborate towards your success rather than competing for your attention. This is why Humanifi has aligned with key strategic partners outside of our specific area within marketing.

    Meta Facebook Ads, Google Ad, SEO, AI Development + Advanced Content Creation.

  • Leads developed through employee social marketing convert 7x more frequently than other leads. ✅

    Sociabble

  • messages shared by employees on social media have 561% further reach than the same messages shared by brands. 🤯

    The Marketing Advisory Network

  • 77% of consumers are more likely to buy when the CEO of the business uses social media. 🤳🏽

    LinkedIn

  • It’s important to build a personal brand because in the new business world it’s pretty much the game, you’ve got to be out there at some level. 🚀

    Gary Vaynerchuk, Serial Entrepreneur, Personal Brand Expert

How we do it different

We are deep connectors by design 🎓
We get to know your story and business inside and out. This comprehensive understanding allows us to craft strategies that resonate deeply with your audience, driving meaningful engagement.

20+ Years Combined Experience 🦖
We’ve been in the strategy and content industry a loonnng time. At the risk of sounding trite, it genuinely is our passion.

Collaborative Activation 🤝
We work together with your team providing content coaching, support and nurturing tools, templates and systems in full transparency to get results.

Performance Remuneration 🚀
We share in the risk & reward. Unlock our full suite of partnership systems and tech and essentially become an extension of your business.

AI Magic 🤌🏽
You own your data, we learn from it and leverage it. AI-driven insights help us analyze market trends and optimize content for better engagement.

Attention business leaders, CEOS + Change Makers

YOU’RE A SMART COOKIE (AND PROBABLY A TOUGH ONE TOO BECAUSE LEADING A BUSINESS ISN'T EASY) SO YOU KNOW THAT YOU NEED TO POSITION YOUR PERSONAL AND BUSINESS BRAND FOR THE FUTURE, ESPECIALLY AS THE BUSINESS LANDSCAPE IS CHANGING AT A RAPID RATE.

BUT WHERE TO START? 
EVERY SECOND PERSON ON THE INTERNET IS GIVING ADVICE AS TO HOW TO CRACK MESSAGING, SCALE IT, ECT ETC . “JUST POST ON LINKED IN, SHARE YOUR LIFE STORY, START A PODCAST, VLOG YOUR EVERY WAKING MOMENT”…YOU GET THE GIST.

IT’S ENOUGH TO OVERWHELM ANYBODY….THAT’S WHERE WE COME IN.

WE GET CRYSTAL CLEAR ON WHO YOU ARE, THE PROBLEMS YOU SOLVE AND THE PEOPLE YOU SERVE. WE GET TO KNOW YOUR BRAND (AND YOUR KEY PEOPLE) AS WELL AS YOU DO.

THEN WE IDENTIFY STORYLINES, KEY PEOPLE AND CONTENT OPPORTUNITIES TO COMMUNICATE YOUR UNIQUE VOICE. WE'VE BEEN DOING THIS A LONG TIME AND FOUND ONCE BRANDS FINALLY DISCOVER THEIR VOICE, THE GAME STARTS TO CHANGE.

ANYWAY, BACK TO YOU! 
AS BUSINESS LEADERS OURSELVES WE GET IT. YOU WANT MORE CLARITY, CERTAINTY AND FREEDOM. FROM OUR EXPERIENCE, THIS ALL STARTS WITH A ROCK SOLID BRAND.

WE SEE YOU. WE HEAR YOU. WE'RE HERE TO WORK WITH YOU.

LET’S DEVELOP, POSITION AND CONSOLIDATE YOUR BRAND, IN YOUR MAKRET, WITH YOUR AUDIENCE.

👇🏽👇🏽👇🏽

Brands that trust us

Ways to work with us

  • A high intensity and intentional start to your content marketing plan. We break our one day workshop into three sessions, covering strategy, content development and project planning. We will challenge your assumptions, bring a unique perspective and help to facilitate team buy-in.

  • We set up your strategy, systems and creative templates to agency-standard allowing you to self-manage as we step out.

  • We take care of everything for you so you can avoid distraction and focus on what you do best.

What our clients say

  • "STRATEGIC FOCUS + BUSINESS COACHING"

    I have been working with Humanifi for just a short time and it’s overwhelmingly clear that this is a high energy, strategically focused and experience rich business. Their results driven approach is highly measured and very well explained.

    -ANDREW SCOTT, FOREVER ART STORE

  • "Their strategy really sets Humanifi apart"

    The support and professional advice that Dan and his team at Humanifi has been next level whilst launching my new company, his market insights and the tech that they can call on to deliver his strategies really sets Humanifi apart from the competition, I look forward to going from strength to strength with Dan and his team.

    -JOHN HALL, THE MAINTAIN APP

  • "AUTHENTIC BRAND STORYTELLERS"

    Jane, Daniel and their team are authentic brand storytellers. They have an eye for detail and delivered spot on social media campaigns and content. Their work is professional with the added bonus of a little bit of magic.

    -REBECCA MILLAR, WA MUSEUM

  • "Intuitive and talented. I FELT HEARD"

    Intuitive and talented. The Humanifi team made me feel heard and worked with me to achieve growth. Content use to overwhelm me and my team; now, we love it.

    -BRAYDEN HALL

“After years of interviewing people from all walks of life, I know that everyone has a story. You may think you don’t, but you do. I thrive on finding that special something. Market your truth and you’ll be amazed at the results.”

Jane Kennedy, Founder + Creative Director

“In a highly distracted digital world, we guide and empower great people and brands to cut through the noise, connect authentically and ultimately nurture their audience towards making smarter, more intentional choices.”

-Daniel Knight, Founder + CEO